Friday, March 4, 2011

Initials Logo


This is my name logo design using my initials and my last name. The "A" is rotated at an angle to look more like a pencil, which is drawing a negative space "J". The "J" is made out of a rotated "L" and "J" which, in its entirety, makes out my initials "ALJ". The hardest part about this was finding something about my initials that could be worked with. They're moderately boring shapes, so I had to play with them for a while before I  could find anything useful. Negative space is used here with the unfinished "J" that is being drawn by the "pencil". The space between "ohnson" and the unfinished "J" makes it look like there is a "J" within that negative space.

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